Events

We aim to blend fresh thinking, creativity and innovation to everything we do at CIMPA. From the annual CIMPA conference, to intimate Collective gatherings, social functions, workshops and our much anticipated, marketing awards, we love seeing things we have worked on come to life. We are passionate about being connected to the Cayman marketing community and hosting events that bring us together.

If you want to team up with CIMPA to host an event, or have any questions for us, just pop an email over to [email protected].


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    Leadership Workshop: What it really means to BE a Leader
    Tuesday, 18 September 2018
    Strathvale House
    Karen Kersey from Kerage Unlimited will be providing her amazing leadership sessions for a small group. This is a 3 part series that can be attended individually or as a series package.
    Strathvale House
    Marketing Leaders are often looking for a seat at the strategy table. If you want to sit at the strategy table, and make a valuable contribution when you get there, you need active and ongoing responsibility for your brand as a leader. We are surrounded by people looking to build their brands and careers, and with the Marketing function being key partners in the creation and communication of brand and identity, we need a roadmap that we can share and empower the people we support to be responsible for their role as a leader, too. Workshop Outline
    • Simple Definition of Leadership
    • Why it's important, individually and for teams
    • How to BE a Leader, individually and for your teams
    What's in it for You 
    • Learn a simple definition of leadership
    • Understand why it matters and what you are responsible for
    • Leave with a roadmap for you to follow, for you and with your team, including analysis of the different Styles under pressure composition of the attendees, individually and as a group, to be able to predict the assets and pitfalls when leading a team made up of four different Styles.
    This is part of a 3 part workshop series on leadership and can be attended on its own or as part of the series.
    Members: $75 ($200 for all three sessions)
    Non-members: $95 ($250 for all three sessions)
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    CIMPA Conference – Workshop Day
    Tuesday, 25 September 2018
    Marriott Beach Resort
    Learn the latest marketing tips from our international conference speakers!
    Marriott Beach Resort
    Expert speakers are flying in from around the world and this is your chance to learn from the best! Our half-day of workshops will be on the afternoon of September 25th, prior to the full day marketing conference on September 26th. Full workshop line-up is TBA. Register here or follow us on Facebook for updates!
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    CIMPA Annual Marketing Conference
    Wednesday, 26 September 2018
    Marriott Beach Resort
    CIMPA’s Annual Marketing Conference.
    Marriott Beach Resort
    CIMPA2018 is going to be great! There will be a half day of workshops on September 25th, and a jam-packed day filled with an awesome line up of local and international speakers on September 26th. This is your opportunity to join us and listen to some of the greatest business, creative and entrepreneurial minds tell their story. Quality networking opportunities are plenty as you have the chance to mix and mingle during the course of the day and evening. Don't miss it! Follow us on Facebook/Instagram for updates.
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    The Art of Successful Sponsorship Requests
    Monday, 15 October 2018
    TBA
    Asking for sponsorship can be intimidating.
    TBA
    In Cayman, and abroad, many events and partnerships thrive with the help of strategic sponsorships. But asking for a sponsorship can be difficult to navigate: Who do you ask? What do you ask for? How do you structure your request? Join us as we discuss some keys to successful sponsorship pitches. Register here.
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    Put me in Coach: An Executive Coaching Workshop
    Wednesday, 17 October 2018
    Strathvale House
    Karen Kersey from Kerage Unlimited will be providing her amazing leadership sessions for a small group. This is a 3 part series that can be attended individually or as a series package.
    Strathvale House
    Marketing Leaders are often in situations where coaching clients is necessary for teasing out and helping them more clearly outline their visions. We are surrounded by people looking to build their brands and identities, and with the Marketing function being key partners in the creation and communication of our vision, we need a roadmap that we can share and empower people to be responsible for their personal and organisation brand and identity. Outline
    • What is Executive Coaching?
    • Who needs it and where does it fit?
    • What's with the resistance to Coaching?
    What's in it for You
    • Learn what Executive Coaching is and a structure for running coaching sessions.
    • Understand who can benefit from it and where it sits for you individually and organisationally.
    • Leave with a roadmap for coaching, for working with a coach, assessing coaches for fit and helping to guide your organisation towards coaching.
    This is part of a 3 part workshop series on leadership and can be attended on its own or as part of the series.
    Members: $75 ($200 for all three sessions)
    Non-members: $95 ($250 for all three sessions)
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    SEO & Analytics Digital Marketing Workshops
    Thursday, 8 November 2018
    GTYC
    Is your website optimized? How can you tell? Join SEMPO board members Corey Morris and Tanya Wigmore for actionable insights to optimize your website and then measure the results with Google Analytics.
    GTYC
    How to complete an SEO Friendly Redesign - Corey Morris from Voltage

    New website launch and redesign projects are often built on goals of improving user experience and driving business goals of increased exposure, sales, or leads. The process often focuses on the new design and functionality of the site. Unfortunately, SEO often is a second thought or takes the back seat.
    At a minimum we need to know and understand the ways to avoid disaster and take advantage of the redesign or launch process to maximize optimization. This session will focus on the pitfalls to avoid as well as the best practices and strategic ways to use the redesign to fully realize the goals and reasons why you're crafting a new website in the first place. This session will hit on a range of topics from introductory minimums for relaunch to some specific advanced tactics and aspects of optimization to consider and add to your process and project.

    Creating Actionable Marketing Reports with Google Analytics - Tanya Wigmore from Meticulosity

    One of the biggest struggles for marketers is showing the value of the work they are doing. Google Analytics is a free and powerful tool that can help provide critical insight to what is working and what is not.

    This session will go through some basic Google Analytics fundamentals as well as dive into some more intermediate reporting for those who are already familiar with the platform. We'll look at how to set filters, create segments and dive deeper than the basic reporting dashboard.

    Armed with more Google Analytics report options, we'll also discuss how to make reports that actually get read by your boss, clients and other stakeholders. Using the Input, Output, Outcome and Impact method of analysis, you'll learn how to make more insightful reports that show the real value you're bringing to the company.
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    Workshop: Developing Your Leadership Strategy
    Monday, 26 November 2018
    Strathvale House
    Karen Kersey from Kerage Unlimited will be providing her amazing leadership sessions for a small group. This is a 3 part series that can be attended individually or as a series package.
    Strathvale House
    Charismatic and inspired leaders are rarely a naturally occurring phenomenon. Like all things, being a great leader takes work. In this leadership workshop, we will look at developing your leadership strategy and will introduce tools and a process for creating and evolving your strategy. This is part of a 3 part workshop series on leadership and can be attended on its own or as part of the series.
    Members: $75 ($200 for all three sessions)
    Non-members: $95 ($250 for all three sessions)